{"id":4261,"date":"2026-03-24T11:46:01","date_gmt":"2026-03-24T11:46:01","guid":{"rendered":"https:\/\/www.federicabonomi.com\/?page_id=4261"},"modified":"2026-10-08T10:52:29","modified_gmt":"2026-10-08T10:52:29","slug":"insights","status":"publish","type":"page","link":"https:\/\/www.federicabonomi.com\/it\/insights\/","title":{"rendered":"Approfondimenti"},"content":{"rendered":"<div data-spectra-id=\"78fbda14\"\tstyle=\"overflow: visible;--spectra-background-color: var(u002du002dast-global-color-7);--spectra-overlay-opacity: 0.55\" class=\"spectra-is-root-container alignfull spectra-overlay-color spectra-overflow spectra-background-color spectra-dim-ratio wp-block-spectra-container\" data-orientation=\"vertical\"\t>\n\t\n\n<h1 class=\"wp-block-heading has-text-align-center has-ast-global-color-4-color has-text-color has-link-color wp-elements-1\">Approfondimenti<\/h1>\n\n\n<div data-spectra-id=\"spectra-mlqtz0xk-nwimd0\" style=\"overflow: visible\" class=\"spectra-overlay-color spectra-overflow wp-block-spectra-container\" data-orientation=\"vertical\">\n\t<\/div>\n\n\n<div data-spectra-id=\"spectra-b219efd7-4468-4f86-891d-5c8d78fddbb8\" style=\"overflow: visible\" class=\"spectra-overlay-color spectra-overflow wp-block-spectra-container\" data-orientation=\"vertical\">\n\t\n\n<p class=\"has-text-align-center has-ast-global-color-3-color has-text-color has-background has-link-color wp-elements-2 wp-block-paragraph\" style=\"background-color:#e8e8e8e3;font-size:18px\"><strong>This is where we share short, practical perspectives on translation, localisation, transcreation, interpretation and any other projects that we work on. <\/strong><\/p>\n\n<\/div>\n\n<\/div>\n\n\n<div data-spectra-id=\"spectra-mlqxo8ts-iftc4t\"\tstyle=\"overflow: visible;--spectra-background-color: #ffffff\" class=\"spectra-is-root-container alignfull spectra-overlay-color spectra-overflow spectra-background-color wp-block-spectra-container\" data-orientation=\"vertical\"\t>\n\t<\/div>\n\n\n\n<div class=\"wp-block-query is-layout-constrained wp-block-query-is-layout-constrained\"><ul style=\"font-size:13px\" class=\"wp-block-post-template is-layout-grid wp-container-core-post-template-is-layout-75b5331a wp-block-post-template-is-layout-grid\"><li class=\"wp-block-post post-4572 post type-post status-publish format-standard hentry category-insights tag-italian-translation tag-localization tag-natural-translation tag-professional-translation tag-translation-quality\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-3 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/why-a-translation-can-sound-unnatural\/\" target=\"_self\" >Perch\u00e9 una traduzione pu\u00f2 suonare innaturale anche se tutte le parole sono corrette<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-4 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Una traduzione pu\u00f2 essere grammaticalmente corretta e risultare comunque innaturale. Scopri perch\u00e9 scegliere le parole che si usano davvero \u00e8 importante tanto quanto trasmettere il significato giusto. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/why-a-translation-can-sound-unnatural\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why a translation can sound unnatural even when every word is correct<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4566 post type-post status-publish format-standard hentry category-insights tag-ai tag-localization tag-translation tag-translation-quality\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-5 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/a-correct-translation-can-still-be-wrong\/\" target=\"_self\" >Una traduzione corretta pu\u00f2 comunque essere sbagliata<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-6 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Una traduzione pu\u00f2 essere grammaticalmente corretta e comunicare comunque un significato completamente sbagliato. Basti pensare alla parola inglese cheeks, che pu\u00f2 indicare due parti del corpo molto diverse. \u00c8 un esempio semplice di quanto sia importante comprendere il contesto quando si traduce e del perch\u00e9 una frase scorrevole non garantisca sempre una traduzione accurata. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/a-correct-translation-can-still-be-wrong\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: A correct translation can still be wrong<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4555 post type-post status-publish format-standard hentry category-insights tag-professional-translation tag-project-management tag-translation-planning tag-translation-quotes\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-7 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/why-translation-quotes-change\/\" target=\"_self\" >Perch\u00e8 accettare un preventivo di traduzione mesi dopo averlo inizialmente ricevuto pu\u00f2 creare qualche problema<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-8 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Cosa succede se un cliente conferma un preventivo mesi dopo averlo ricevuto? Noi cerchiamo sempre di mantenere le condizioni iniziali, ma un progetto di traduzione dipende anche dalla disponibilit\u00e0 delle persone coinvolte e da una pianificazione che, nel tempo, pu\u00f2 inevitabilmente cambiare. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/why-translation-quotes-change\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why accepting a translation quote months later isn&#8217;t always straightforward<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4550 post type-post status-publish format-standard hentry category-insights tag-localization tag-translation-planning tag-translation-project-management tag-translation-workflow\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-9 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/why-translation-projects-start-before-translation\/\" target=\"_self\" >Perh\u00e8 i migliori progetti di traduzione solitamente iniziano prima della traduzione<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-10 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Molti pensano che un progetto di traduzione inizi quando il cliente invia i documenti. In realt\u00e0, gran parte del lavoro viene svolta prima ancora che il primo file venga aperto. Pianificazione, organizzazione e coordinamento sono spesso gli elementi che fanno davvero la differenza. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/why-translation-projects-start-before-translation\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why the best translation projects start before the translation<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4546 post type-post status-publish format-standard hentry category-insights tag-ai-translation-review tag-human-review-of-ai tag-localisation-services tag-post-editing-translation tag-proofreading-ai-translations\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-11 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/reviewing-ai-translations\/\" target=\"_self\" >Quando \u00e8 l'AI a fare il lavoro, cosa rimane da fare ai traduttori umani?<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-12 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">L'intelligenza artificiale sta entrando sempre pi\u00f9 spesso nei processi di traduzione, ma questo non significa eliminare il contributo umano. In molti casi la soluzione migliore consiste nel combinare la velocit\u00e0 dell'AI con l'esperienza di traduttori madrelingua. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/reviewing-ai-translations\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: When AI does the work, what is left for human translators?<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4542 post type-post status-publish format-standard hentry category-insights tag-confidential-translation tag-iso-17100 tag-professional-translators tag-secure-translation tag-translation-process\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-13 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/confidential-translations-uk-based-translators\/\" target=\"_self\" >Perch\u00e8 alcuni documenti non possono uscire da una specifica nazione?<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-14 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Quando si pensa ad una traduzione, l'attenzione va subito alla lingua. Esistono per\u00f2 progetti in cui la vera sfida consiste nel rispettare requisiti di sicurezza, riservatezza o licenza che stabiliscono chi pu\u00f2 accedere ai documenti e da dove pu\u00f2 lavorare. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/confidential-translations-uk-based-translators\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why some translation projects can&#8217;t leave the country<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4539 post type-post status-publish format-standard hentry category-insights tag-desktop-publishing tag-dtp tag-graphic-design tag-localization tag-multilingual-projects tag-powerpoint-translation\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-15 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/translation-starts-with-design\/\" target=\"_self\" >Perch\u00e8 a volte le traduzioni iniziano con la grafica<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-16 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Non tutti i progetti di traduzione iniziano con un traduttore. In alcuni casi, la prima figura coinvolta \u00e8 un grafico specializzato in Desktop Publishing (DTP). Scopri perch\u00e9 questo passaggio \u00e8 fondamentale per tradurre presentazioni multilingue e perch\u00e9 il cliente riceve molto pi\u00f9 di una semplice traduzione. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/translation-starts-with-design\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why translation sometimes starts with graphic design<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4531 post type-post status-publish format-standard hentry category-insights tag-dedicated-linguist tag-localization-workflow tag-multilingual-project-management tag-translation-consistency tag-translation-process\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-17 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/building-a-long-term-localization-process\/\" target=\"_self\" >Una localizzazione di qualit\u00e0 non si costruisce in un solo progetto. Si costruisce nel tempo.<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-18 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Molti clienti si chiedono perch\u00e9 il primo progetto di localizzazione richieda tate attivit\u00e0 preparatorie. La risposta \u00e8 semplice: non stiamo traducendo un documento, ma stiamo costruendo un processo che consentir\u00e0 di risparmiare tempo e garantire una maggiore coerenza nel lungo periodo. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/building-a-long-term-localization-process\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Great localization isn&#8217;t built in one project. It&#8217;s built over time.<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4526 post type-post status-publish format-standard hentry category-insights tag-brand-voice tag-copywriting-translation tag-marketing-localization tag-marketing-translation tag-multilingual-marketing tag-transcreation\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-19 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/choosing-the-right-linguist-for-marketing-localization\/\" target=\"_self\" >Perch\u00e9 la traduzione migliore non \u00e8 sempre quella che il cliente sceglie<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-20 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Una traduzione tecnicamente corretta non \u00e8 sempre la migliore. Nella localizzazione di marketing, traduttori diversi possono realizzare traduzioni ugualmente accurate, ma capaci di offrire al lettore esperienze completamente diverse. Scegliere il traduttore giusto \u00e8 una questione che va ben oltre la semplice conoscenza linguistica. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/choosing-the-right-linguist-for-marketing-localization\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why the best translation isn&#8217;t always the one your client chooses<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4520 post type-post status-publish format-standard hentry category-insights tag-context tag-localization tag-marketing-translation tag-multilingual-marketing tag-professional-linguists tag-transcreation tag-translation tag-translation-process\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-21 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/the-most-expensive-translation-mistake-is-the-one-nobody-asks-about\/\" target=\"_self\" >L'errore di traduzione pi\u00f9 costoso \u00e8 quello che nessuno si prende il tempo di discutere<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-22 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Un progetto di localizzazione accurata e professionale non consiste nel tradurre pi\u00f9 velocemente. Consiste nell'individuare le domande che devono trovare una risposta prima ancora che inizi la traduzione. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/the-most-expensive-translation-mistake-is-the-one-nobody-asks-about\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: The most expensive translation mistake is the one nobody asks about<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4513 post type-post status-publish format-standard hentry category-insights tag-brand-voice tag-copywriting tag-marketing-localization tag-multilingual-marketing tag-transcreation tag-translation\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-23 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/the-best-linguist-isnt-always-the-right-linguist\/\" target=\"_self\" >La localizzazione non consiste solo nel trovare le parole giuste<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-24 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Scopri perch\u00e9 il successo della localizzazione di contenuti marketing dipende dalla scelta del traduttore il cui stile di scrittura rispecchia meglio l'identit\u00e0 del tuo marchio e crea un legame autentico con il tuo pubblico. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/the-best-linguist-isnt-always-the-right-linguist\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Localization isn&#8217;t about finding the correct words<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4509 post type-post status-publish format-standard hentry category-insights tag-brand-voice tag-iso-17100 tag-marketing-localization tag-transcreation tag-translation-quality\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-25 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/how-we-choose-the-right-linguist\/\" target=\"_self\" >Come scegliamo il traduttore giusto per la localizzazione di contenuti marketing<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-26 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">La localizzazione di contenuti marketing inizia molto prima della traduzione vera e propria. Selezionare il traduttore giusto richiede qualifiche, esperienza nel settore e, soprattutto, uno stile di scrittura capace di rispecchiare la voce del tuo marchio. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/how-we-choose-the-right-linguist\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: How we choose the right linguist for Marketing Localization<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4505 post type-post status-publish format-standard hentry category-insights tag-business tag-ferragosto tag-italy\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-27 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/summer-business-europe-ferragosto\/\" target=\"_self\" >Perch\u00e9 conoscere il Ferragosto pu\u00f2 migliorare i tuoi progetti internazionali<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-28 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Quando si pianificano progetti internazionali, conoscere le festivit\u00e0 e le abitudini dei diversi Paesi europei pu\u00f2 fare la differenza. Il Ferragosto \u00e8 uno degli esempi pi\u00f9 significativi. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/summer-business-europe-ferragosto\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why understanding Ferragosto can improve your international projects<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4476 post type-post status-publish format-standard hentry category-insights tag-localization-management tag-multilingual-projects tag-translation-quality tag-translation-workflow tag-urgent-translation\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-29 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/urgent-translation-projects-more-expensive\/\" target=\"_self\" >Perch\u00e8 i progetti di traduzione urgenti costano solitamente di pi\u00f9<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-30 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">I progetti di traduzione urgenti spesso necessitano di pi\u00f9 di un traduttore, flussi di lavoro accelerati e un maggiore coordinamento del progetto per mantenere la qualit\u00e0 sotto scadenze ravvicinate. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/urgent-translation-projects-more-expensive\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why urgent translation projects become more expensive<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4475 post type-post status-publish format-standard hentry category-insights tag-content-management tag-localization-tools tag-multilingual-workflows tag-translation-memory tag-translation-technology\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-31 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/translation-memory-reduces-costs\/\" target=\"_self\" >Perch\u00e8 la memoria di traduzione riduce i costi<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-32 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">I sistemi che intergrano la Memoria di Traduzione aiutano le aziende a ridurre i costi di localizzazione riutilizzando traduzioni precedentemente approvate in progetti e aggiornamenti ricorrenti. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/translation-memory-reduces-costs\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why translation memory reduces costs<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4474 post type-post status-publish format-standard hentry category-insights tag-localization tag-multilingual-platforms tag-transcreation tag-translation-workflow\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-33 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/one-word-delay-localization-project\/\" target=\"_self\" >Perch\u00e8 una sola parola pu\u00f2 ritardare un intero progetto di localizzazione<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-34 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Una singola parola ambigua pu\u00f2 influenzare il tono, la grammatica, la coerenza dell\u2019esperienza utente (UX) e l\u2019implementazione tecnica all\u2019interno di un\u2019intera piattaforma multilingue. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/one-word-delay-localization-project\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why one word can delay an entire localization project<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4473 post type-post status-publish format-standard hentry category-insights tag-italian-translation tag-localization-strategy tag-marketing-localization tag-multilingual-marketing tag-transcreation\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-35 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/english-marketing-copy-fails-in-italy\/\" target=\"_self\" >Perch\u00e9 i contenuti di marketing in inglese spesso non hanno la stessa corrispondenza in Italia<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-36 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Molte campagne di marketing in inglese perdono efficacia quando vengono tradotte in italiano perch\u00e9 tono, struttura e aspettative culturali differiscono in modo significativo tra i vari mercati. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/english-marketing-copy-fails-in-italy\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why english marketing copy often fails in italy<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4469 post type-post status-publish format-standard hentry category-insights tag-localization tag-multilingual-content tag-proofreading tag-quality-assurance tag-translation-quality\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-37 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/why-proofreading-is-a-separate-step\/\" target=\"_self\" >Perch\u00e9 il proofreading \u00e8 una fase separata nella traduzione professionale<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-38 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Molti clienti presumono che il proofreading sia opzionale una volta completata la traduzione. In realt\u00e0, la revisione professionale \u00e8 una delle fasi pi\u00f9 importanti di controllo qualit\u00e0 nella comunicazione multilingue. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/why-proofreading-is-a-separate-step\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why proofreading is a separate step in professional translation<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4463 post type-post status-publish format-standard hentry category-insights tag-ai-translation tag-localization tag-ocr tag-proofreading tag-translation-technology\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-39 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/why-ai-translations-are-not-always-cheap\/\" target=\"_self\" >Perch\u00e9 le traduzioni AI non sono sempre economiche quanto ci si aspetta.<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-40 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Molti clienti presumono che la traduzione AI elimini la necessit\u00e0 della revisione professionale. In realt\u00e0, la formattazione, il proofreading, i controlli terminologici e le correzioni del contesto richiedono ancora un significativo intervento umano. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/why-ai-translations-are-not-always-cheap\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why AI translations are not always as cheap as people expect<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4467 post type-post status-publish format-standard hentry category-insights tag-apostille tag-certified-translation tag-legal-translation tag-legalisation tag-notarisation\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-41 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/why-legal-translations-need-certification\/\" target=\"_self\" >Perch\u00e8 le traduzioni legali devono spesso essere certificate<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-42 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Le traduzioni legali richiedono spesso molto pi\u00f9 della sola accuratezza linguistica. Certificazione, notarizzazione, legalizzazione e procedure di conformit\u00e0 possono tutte svolgere un ruolo fondamentale nel garantire che i documenti vengano ufficialmente accettati. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/why-legal-translations-need-certification\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why legal translations often need certification<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4465 post type-post status-publish format-standard hentry category-insights tag-localization tag-multimedia-translation tag-subtitles tag-video-localization tag-voiceover\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-43 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/why-subtitle-timing-matters\/\" target=\"_self\" >Perch\u00e9 il timing dei sottotitoli conta pi\u00f9 di quanto si pensi<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-44 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Il sottotitolaggio professionale richiede molto pi\u00f9 della semplice traduzione. Timing, leggibilit\u00e0, sincronizzazione e scelte di localizzazione influenzano tutti il modo in cui gli spettatori vivono i contenuti video multilingue. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/why-subtitle-timing-matters\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why subtitle timing matters more than most people think<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4451 post type-post status-publish format-standard hentry category-insights tag-localization tag-multilingual-content tag-transcreation tag-translation-process tag-translation-quality\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-45 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/why-translators-ask-so-many-questions\/\" target=\"_self\" >Perch\u00e8 i traduttori hanno molte domande prima di iniziare?<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-46 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">I clienti a volte si sorprendono del numero di domande che i traduttori pongono durante un progetto. Ma nella localizzazione professionale, fare domande \u00e8 spesso il segnale pi\u00f9 evidente che qualit\u00e0 e contesto vengono gestiti correttamente. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/why-translators-ask-so-many-questions\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why do translators ask so many questions?<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4456 post type-post status-publish format-standard hentry category-insights tag-ai-translation tag-localisation tag-marketing-localization tag-multilingual-content tag-translation\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-47 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/cant-we-just-use-google-translate\/\" target=\"_self\" >Non possiamo semplicemente usare Google translate?<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-48 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Per documenti legali e assicurativi, la traduzione deve essere anche certificata. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/cant-we-just-use-google-translate\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Can\u2019t we just use Google translate?<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4439 post type-post status-publish format-standard hentry category-insights tag-certified-translation tag-insurance tag-legal-translation tag-official-documents\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-49 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/certified-translation-insurance-legal\/\" target=\"_self\" >Quando la traduzione deve essere certificata<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-50 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Per documenti legali e assicurativi, la traduzione deve essere anche certificata. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/certified-translation-insurance-legal\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: When translation needs to be certified<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4438 post type-post status-publish format-standard hentry category-insights tag-localization tag-marketing tag-multilingual-content tag-transcreation tag-translation\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-51 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/translation-multiple-options-localization\/\" target=\"_self\" >Perch\u00e9 una frase pu\u00f2 avere molteplici traduzioni<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-52 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Una frase pu\u00f2 avere pi\u00f9 traduzioni valide: la scelta giusta dipende dal contesto. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/translation-multiple-options-localization\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why one sentence can have multiple translations<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4413 post type-post status-publish format-standard hentry category-insights tag-localisation tag-multilingual-marketing tag-transcreation tag-translation\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-53 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/not-every-word-can-be-translated\/\" target=\"_self\" >Non ogni parola pu\u00f2 essere tradotta<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-54 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">\"Application\" \u00e8 una semplice parola in Inglese. Ma se dovessimo tradurla in Italiano ci metteremmo le mani fra i capelli. Non esiste una traduzione letterale diretta, e questo \u00e8 un odel motivi perch\u00e8 alcune parole e frasi devono essere ricostruire completamente - e non possono solo essere sostituite. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/not-every-word-can-be-translated\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Not every word can be translated<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4383 post type-post status-publish format-standard hentry category-insights tag-content-strategy tag-localisation tag-quality tag-translation-process\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-55 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/quality-translation-takes-time\/\" target=\"_self\" >Le traduzioni urgenti sono possibili. Quelle di qualit\u00e0 richiedono pi\u00f9 tempo.<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-56 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">\"Puoi farmelo al volo?\" \u00e8 una delle domande pi\u00e0 comuni che ricevo dai clienti. La risposta in tutta onest\u00e0: dipende. Dipende da quanto vuoi che il lavoro sia fatto bene o meno. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/quality-translation-takes-time\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Urgent translations are possible. Quality translations take longer.<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4382 post type-post status-publish format-standard hentry category-insights tag-behind-the-scenes tag-content-quality tag-localisation tag-project-management tag-translation\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-57 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/translation-iceberg-what-clients-dont-see\/\" target=\"_self\" >La maggior parte del lavoro nella traduzione \u00e8 invisibile<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-58 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Una volta un cliente mi ha fatto notare che la traduzione sembrava piuttosto semplice ed intuitiva. Quello che non ha visto \u00e8 tutto il lavoro che noi dobbiamo fare 'dietro le quinte'. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/translation-iceberg-what-clients-dont-see\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Most of the work in translation is invisible<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4384 post type-post status-publish format-standard hentry category-insights tag-collaboration tag-localization tag-translation-process\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-59 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/translation-notes-importance\/\" target=\"_self\" >Perch\u00e8 fornire note e commenti con una traduzione pu\u00f2 essere importante<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-60 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Le note ed i commenti consegnati congiuntamente alla traduzione possono aiutare i clienti a capire, scegliere ed utilizzare i contenuti in modo efficace. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/translation-notes-importance\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why translation notes matter<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4385 post type-post status-publish format-standard hentry category-insights tag-content-strategy tag-localization tag-translation-process\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-61 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/context-before-translation\/\" target=\"_self\" >Perch\u00e9 il contesto viene prima della traduzione<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-62 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Una traduzione accurata solitamente inizia con la comprensione generale del contesto, e non solo con l'analizzare le singole parole. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/context-before-translation\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why context comes before translation<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4386 post type-post status-publish format-standard hentry category-insights tag-content-adaptation tag-localisation tag-multilingual-content tag-translation-process\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-63 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/adding-words-translation-localisation\/\" target=\"_self\" >Perch\u00e9 i traduttori a volte aggiungono parole che non erano nell'originale<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-64 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Alcune volte i clienti notano che in un testo tradotto ci sono pi\u00f9 parole rispetto all'originale. Naturalmente non \u00e8 un errore, ma \u00e8 esattamente come il linguaggio di arrivo si comporta secondo le regole grammaticali. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/adding-words-translation-localisation\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why translators sometimes add words that weren&#8217;t in the original<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4387 post type-post status-publish format-standard hentry category-insights tag-content-adaptation tag-localisation tag-multilingual tag-translation-process\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-65 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/word-order-translation-localisation\/\" target=\"_self\" >A volte una frase deve essere completamente ricostruita<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-66 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Una frase che scorre perfettamente in inglese pu\u00f2 richiedere una struttura completamente difference in un'altr lingua. Questo \u00e8 motivo per cui ricostruire le frasi \u00e8 piuttosto normale (e spesso necessario) in un processo di localizzazione. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/word-order-translation-localisation\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Sometimes a sentence needs to be completely rebuilt<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4373 post type-post status-publish format-standard hentry category-insights tag-content-quality tag-language-nuances tag-localisation tag-translation\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-67 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/one-word-multiple-translations-localisation\/\" target=\"_self\" >Una parola in inglese, tre traduzioni in italiano<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-68 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">\"Nearby\" sembra una parola semplice da tradurre. In italiano per\u00f2, la stessa parola pu\u00f2 avere almeno tre opzioni credibili - ognuna delle quali con un tono, una formalit\u00e0 ed un'implicazione diversa. Scegliere la parola pi\u00f9 adeguata \u00e8 dove inizia davvero il nostro lavoro. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/one-word-multiple-translations-localisation\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: One word in English, three translations in Italian<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4369 post type-post status-publish format-standard hentry category-insights tag-content-strategy tag-localisation tag-multilingual-content tag-translation-process\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-69 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/why-translators-ask-questions\/\" target=\"_self\" >Perch\u00e9 i bravi traduttori fanno molte domande<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-70 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Prima di iniziare a tradurre un testo, i traduttori professionisti fanno domande. Questo non \u00e8 ovviamente per rallentare il lavoro, ma dipende dal fatto che una supposizione sbagliata all'inizio pu\u00f2 comportare numerose necessit\u00e0 di riscrittura alla fine. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/why-translators-ask-questions\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why good translators ask a lot of questions<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4364 post type-post status-publish format-standard hentry category-insights tag-dynamic-content tag-localisation tag-multilingual-campaigns tag-translation-process\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-71 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/translating-placeholders-variables-localisation\/\" target=\"_self\" >Non sempre si pu\u00f2 tradurre ci\u00f2 che non c'\u00e8 ancora<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-72 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Parole variabili come {event} e {location} sembrano semplici. Ma quando sono parte di frasi che devono funzionare su pi\u00f9 lingue, il processo di traduzione diventa molto pi\u00f9 complesso e necessita di importanti approfondimenti. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/translating-placeholders-variables-localisation\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: You can&#8217;t always translate what isn&#8217;t there yet<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4359 post type-post status-publish format-standard hentry category-insights tag-content-design tag-localisation tag-multilingual-marketing tag-transcreation\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-73 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/character-limits-translation-localisation\/\" target=\"_self\" >Le limitazioni nei caratteri cambiano tutto nella traduzione<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-74 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Quando un cliente impone limitazioni nel numero di caratteri da utilizzare (per esempio 30 per i titoli, 90 per le descrizioni), la traduzione smette di essere solamente riferita alle parole. Approfondiamo come pu\u00f2 essere in realt\u00e0 il processo in questo caso. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/character-limits-translation-localisation\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Character limits change everything in translation<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4432 post type-post status-publish format-standard hentry category-insights tag-interpreting tag-legal tag-legal-translation tag-professional-services tag-translation\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-75 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/legal-translation-is-often-just-the-first-step\/\" target=\"_self\" >La traduzione legale non sempre termina alla fine del documento<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-76 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Tradurre una dichiarazione di testimonianza non sempre \u00e8 un'attivit\u00e0 singola. Questo \u00e8 un esempio di un processo standard di traduzione legale nella pratica, e perch\u00e8 pu\u00f2 richiedere professionisti che sappiano gestire sia traduzione che interpretariato. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/legal-translation-is-often-just-the-first-step\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Legal translation is often just the first step<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4346 post type-post status-publish format-standard hentry category-insights tag-content-strategy tag-localisation tag-project-management tag-translation tag-website\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-77 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/localisation-is-not-a-one-time-task\/\" target=\"_self\" >La localizzazione non \u00e8 un'attivit\u00e0 una tantum<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-78 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Un cliente mi ha recentemente chiesto di revisionare i Termini e Condizioni presenti sul loro sito in 12 lingue diverse, anche se l'intero sito era gi\u00e0 stato tradotto. Questo \u00e8 un buon esempio di come la localizzazione non sempre si ferma dopo il lancio della campagna di marketing. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/localisation-is-not-a-one-time-task\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Localisation is not a one-time task<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4277 post type-post status-publish format-standard hentry category-insights tag-business tag-event-planning tag-interpreting tag-professional-services\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-79 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/why-interpreters-charge-cancellation-fees\/\" target=\"_self\" >Perch\u00e9 gli interpreti applicano penali di cancellazione<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-80 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Le penali di cancellazione sono una parte standard del lavoro di interpretariato, ed esistono per una buona ragione. Questo \u00e8 ci\u00f2 che i clienti dovrebbero capire in merito a come gli interpreti gestiscono il loro tempo e come si preparano per il lavoro. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/why-interpreters-charge-cancellation-fees\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Why interpreters charge cancellation fees<\/span><\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-4282 post type-post status-publish format-standard hentry category-insights tag-dtp tag-file-formatting tag-localisation tag-powerpoint tag-translation-workflow\">\n\n<div class=\"wp-block-group has-border-color has-ast-global-color-2-border-color has-ast-global-color-4-background-color has-background is-layout-flow wp-container-core-group-is-layout-449f803f wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;font-size:13px\"><h2 class=\"has-link-color wp-elements-81 wp-block-post-title has-text-color has-ast-global-color-0-color has-small-font-size\"><a href=\"https:\/\/www.federicabonomi.com\/it\/translation-is-more-than-just-language-2\/\" target=\"_self\" >La traduzione \u00e8 molto pi\u00f9 che semplice linguaggio<\/a><\/h2>\n\n<div style=\"font-size:13px\" class=\"has-link-color wp-elements-82 wp-block-post-excerpt has-text-color has-ast-global-color-2-color\"><p class=\"wp-block-post-excerpt__excerpt\">Un progetto di traduzione in PowerPoint con slides non-modificabili \u00e8 diventato un processo a pi\u00f9 stadi che comprendeva l'estrazione del testo, la ricostruzione delle slides, la traduzione e la riproduzione del layout. Il formato del file conta pi\u00f9 di quanto non si pensi. <\/p><\/div>\n\n<a class=\"wp-block-read-more\" href=\"https:\/\/www.federicabonomi.com\/it\/translation-is-more-than-just-language-2\/\" target=\"_self\">Leggi tutto<span class=\"screen-reader-text\">: Translation is more than just language<\/span><\/a><\/div>\n\n<\/li><\/ul>\n\n<nav class=\"wp-block-query-pagination is-layout-flex wp-block-query-pagination-is-layout-flex\" aria-label=\"Paginazione\">\n\n\n<div class=\"wp-block-query-pagination-numbers\"><span aria-current=\"page\" class=\"page-numbers current\">1<\/span>\n<a class=\"page-numbers\" href=\"?query-8-page=2\">2<\/a><\/div>\n\n<a href=\"\/it\/wp-json\/wp\/v2\/pages\/4261?query-8-page=2\" class=\"wp-block-query-pagination-next\">Pagina successiva<\/a>\n<\/nav><\/div>\n\n\n<div data-spectra-id=\"spectra-6583cb27-6ab0-4138-aa92-70c9ff625b7b\"\tstyle=\"overflow: visible;--spectra-background-color: #ffffff\" class=\"spectra-is-root-container alignfull spectra-overlay-color spectra-overflow spectra-background-color wp-block-spectra-container\" data-orientation=\"vertical\"\t>\n\t\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.federicabonomi.com\/request-a-quote\/\">RICHIEDI UN PREVENTIVO<\/a><\/div>\n<\/div>\n\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"enabled","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-4261","page","type-page","status-publish","hentry"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.3 - aioseo.com -->\n\t<meta name=\"description\" content=\"Short, practical perspectives on translation, localisation, transcreation and multilingual projects. 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