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How a strong brief improves localisation quality.
Read more: How a strong brief improves localisation quality.A strong brief is one of the most underestimated factors in localisation quality. The more context you provide, the better the outcome and the fewer revisions needed.
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Translation, localisation and transcreation: what’s the difference?
Read more: Translation, localisation and transcreation: what’s the difference?Translation, localisation and transcreation are often used interchangeably, but they are three very different tasks. Understanding the difference saves budget and improves results.
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Europe is not one audience
Read more: Europe is not one audienceEurope is not one market. Tone, humour, formality and calls to action all differ across countries. Localisation means adapting for each audience, not just duplicating content.
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Why text expansion is one of the most underestimated challenges in localisation
Read more: Why text expansion is one of the most underestimated challenges in localisationGerman, French, Italian, Spanish: they all tend to expand when translated from English. If layout isn’t planned from the start, design breaks. Here’s what to consider.
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“We only changed a few lines” : Why small updates are not always simple
Read more: “We only changed a few lines” : Why small updates are not always simpleSmall updates to previously translated content are sometimes straightforward – but not always. Here’s an honest explanation of what’s involved and why transparency matters.
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Subtitles are not just translated text
Read more: Subtitles are not just translated textGood subtitles involve much more than translating words. Timing, character limits, reading speed, cultural tone, every element affects whether your audience actually follows your message.
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We make multilingual marketing simple for European campaigns
Read more: We make multilingual marketing simple for European campaignsFB Language Solutions handles the full multilingual marketing workflow, translation, subtitles, layout, and rollouts, so your campaigns are consistent, ready to publish, and stress-free.
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AI and Human expertise in translation: it’s not either/or
Read more: AI and Human expertise in translation: it’s not either/orAI can speed up translation, but it can’t adapt tone, manage cultural nuance, or ensure brand consistency. The most effective approach combines AI tools with human expertise.
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Multilingual campaigns made simple: from transcreation to final delivery
Read more: Multilingual campaigns made simple: from transcreation to final deliveryTranscreation, subtitles, voiceover, layout, rollouts – FB Language Solutions manages the full multilingual marketing workflow so your campaigns are consistent and ready to publish.
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The problem with multilingual marketing isn’t language: it’s tone
Read more: The problem with multilingual marketing isn’t language: it’s toneMany marketing teams draft content in English and send it across Europe. The problem isn’t language, it’s tone, cultural nuance, and local relevance.
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You brief me once. I manage the entire multilingual process.
Read more: You brief me once. I manage the entire multilingual process.Managing multilingual content shouldn’t mean managing ten different suppliers. You brief FB Language Solutions once, and I handle everything from translation to final layout.
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From translated text to finished layout. Without an in-house designer
Read more: From translated text to finished layout. Without an in-house designerAfter the text is ready, who makes sure your multilingual materials look professional and are ready to publish? That’s where FB Language Solutions steps in.
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The real pain points in multilingual projects and how I address them
Read more: The real pain points in multilingual projects and how I address themPoor quality checks, ignored briefs, inconsistent subtitles, freelancer chaos, broken layouts – these are the most common problems my clients have faced before working with me.
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Using AI for translation? I’ll take it from there
Read more: Using AI for translation? I’ll take it from thereAI can speed up translation, but it can’t localise, adapt tone, or take responsibility for accuracy. I turn AI-generated text into truly publishable content.
